Author: Nazereke Qurmangazinova
Mentor: Zhanibek Nurysh
The article examines the modest share of tourism in Kazakhstan’s economy, noting that current development efforts are largely concentrated on ecotourism. As a way forward, the author proposes focusing on event tourism — a sector with the potential to inject fresh momentum into the industry.
Using examples such as concerts by international music stars and the Almaty Marathon, the piece highlights the potential of major events as tourism products. It also draws on the successful experiences of countries like Georgia, Azerbaijan, and Singapore, where event tourism has become an integral part of national strategies to attract both visitors and investment.
*The original article was written in Kazakh
The full article prepared by the project resident is available at the following link: https://vlast.kz/vlast-qazaqsha/65741-koncert-pen-marafon-kazakstan-turizmini-zaa-drajveri-bola-ala-ma.html